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2013: TC05132013_Midlands The Big "I" provides numerous resources to assist consumer and general business writers, editors and producers with insurance-related or small business-related stories. IIABA has knowledgeable staff sources as well as hundreds of local agent spokespeople located in communities across the nation who are available to answer questions from reporters and serve as news sources on insurance-related consumer issues.
Midlands Joins Trusted Choice®
Oklahoma based wholesaler is latest brand movement company partner.
TC_2color_RGB_72dpi_tag.jpgALEXANDRIA, Va., May 13, 2013 – Midlands is the newest member of the Trusted Choice® consumer branding program for independent insurance agents and brokers. Midlands, headquartered in Oklahoma City, has joined 67 leading companies nationwide as a Trusted Choice® company partner.
 
“Trusted Choice® is very pleased to welcome Midlands as the newest MGA partner,” said Dave Evans, Trusted Choice® executive director. “The Midlands team exemplifies the Trusted Choice® Pledge of Performance and we look forward to working with them to serve the needs of Trusted Choice® agents and their clients.”
 
Midlands is a managing general agent with a specialty in excess workers' compensation and fee-based specialty Third Party Administrator (TPA) services. Other products offered by Midlands include Texas non-subscriber, primary workers’ compensation, animal mortality, general liability, inland & ocean marine, pollution liability, property coverage, personal lines, artisan contractors for Oklahoma & Texas, and commercial auto & trucking for Oklahoma.
 
 “For over two decades, Midlands' growth and vision combined with hard works and integrity have given us a rich and vital heritage,” says Charles C. Caldwell, Midlands founder & CEO. “We are dedicated to going ‘beyond coverage’ for our agents, insureds, and brokers. Partnering with Trusted Choice®, with its firm reputation in the insurance industry, supports our ambition of going beyond coverage in all of our relationships. It is a great honor to be a part of the Trusted Choice® Brand Movement and we look forward to the great potential and opportunities this relationship will bring.”
 
Charles C. Caldwell, founder and CEO, started the company in 1990 and within a few years expanded the Oklahoma based company to Texas. Midlands' extensive carrier relationships and expertise has earned them a spot as one of the top ten excess workers' compensation providers in the United States.
 
Trusted Choice® was launched by the Independent Insurance Agents & Brokers of America (IIABA or the Big “I”) and several independent agency companies to highlight the benefits independent agencies and brokerage firms offer consumers—choice of companies, customization of policies and advocacy support. It is the premier consumer brand for independent insurance agents and provides national advertising and other strategic tools to reach consumers.      
Trusted Choice® is the consumer marketing identity for almost 25,000 independent insurance agencies and brokerage firms and 68 leading insurance and financial services companies. For more information, go to www.TrustedChoice.com.
 
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