| Trusted Choice® exceeded its goal of 15,000 Facebook shares during the month of August in its fifth annual social media campaign to raise money for Make-A-Wish®.
For every share from the Trusted Choice Facebook page last month, Trusted Choice donated $10 to Make-A-Wish. Committed to donating a minimum of $100,000 and a maximum of $150,000 with this campaign, Trusted Choice reached its goal of 15,000 shares on Monday morning, Aug. 31. The social media campaign also successfully promoted Trusted Choice to a broader audience: Users shared 15,124 posts from the Trusted Choice Facebook page during last month’s initiative.
This is the fifth year Trusted Choice has held a social media campaign to benefit Make-A-Wish. Since the first campaign in 2011, Trusted Choice has sponsored wishes for 36 children with life-threatening medical conditions, and before year-end will provide 50 grants to Make-A-Wish chapters through a $532,500 local sponsorship initiative. The social media campaigns have raised more than $620,000 and collectively, Trusted Choice has raised more than $1.7 million for Make-A-Wish since 2011.
Thank you to all who participated and helped spread the word about the campaign! |