​Increasingly, people are searching for products and services online on their mobile devices instead of a computer. According to Matt Aaron, co-founder of Insurance Agent Mobile App, two thirds of web searchers depart a site if it isnt optimized for mobile technology. Moreover, 80% of insurance shopping starts on mobile devices, and Google favors mobile usability in searches, Aaron says. Agencies that accommodate mobile-device use of their websites can e-commerce capability and consumer leads.

Learn more about how responsive design works and how it can benefit your agency from Eggs Medias recent blog on five essential responsive design benefits here.