Google’s recent updates minimize key words as a search factor and emphasize deeper content that more fully answers questions searchers pose. Your agency website can generate more hits by addressing the most common issues on customers’ minds. Kathryn Aragon at CrazyEgg offers some pointers on dealing with Google’s recent updates that can help your agency improve its digital footprint. 

Read all Kathryn's helpful insights here.

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Moreover, the Big “I” now offers a scored digital review of your agency’s website and social media platforms with recommendations for improvements. Check it out!