Trusted Choice Company Partners

About Trusted Choice:
  • Educates consumers on the value of independent insurance agents
  • Promotes a national marketing strategy that drives new sales
More than 10 years ago, independent agents and the companies they represent united to create a brand to educate consumers on the value of what independent agents have to offer: choice in companies, customization of policies and advocacy when consumers want it. Today, more than 27,000 independent agency locations make up Trusted Choice®, the national brand for independent insurance agents.
Through the combined efforts of company partners, local agencies and national, state and local Big “I” affiliates, Trusted Choice® is reaching millions of consumers—giving the independent agency channel the leverage it needs to compete in the insurance marketplace. Trusted Choice® agents and partnering companies benefit from a marketing strategy that includes a consumer-tested logo, national advertising and public relations campaigns, marketing support and a web-based agency locator that drives consumers to a Trusted Choice® agency or brokerage. With more than 20,000 social media followers, the Trusted Choice® team works around the clock to create consumer web content, articles and tips which can be easily shared. Key to the strength of the brand is the Pledge of Performance, which outlines a host of customer service benefits. An advertising campaign with customizable television, radio and print ads communicates the importance of the pledge to consumers.   

Trusted Choice Company Partners:

AAA of Minnesota and Iowa 
Acadia Insurance Company 
Accident Insurance Services
Allstate Independent Agents
American Collectors Insurance
American Risk Management Resources Network
Austin Mutual Insurance Company 
The Beacon Mutual Insurance Company 
Berkley Mid-Atlantic Group, LLC 
Berkley North Pacific Group, LLC 
Berkley Regional Insurance Co
Berkley Regional Specialty Ins Co
Berkley Southeast Insurance Group
Broome Co-operative Insurance Company
Burns & Wilcox
Capital Insurance Group (CIG) 
Central Insurance Companies 
Continental Western Group 
Co-operative Insurance Companies
The Cumberland Insurance Group
Donald Gaddis Company, Inc.
Dryden Mutual Insurance Company 
EMC Insurance Companies 
Encompass Insurance
First Protective Insurance Company 
Foremost Insurance Group 
Franklin Mutual Insurance Company 
Frontline Insurance 
Frontline Insurance Unlimited
Gabor Insurance Services
Grange Insurance 
The Hartford 
Hartford Steam Boiler 
Heritage Insurance Co
The Insurance Center, an Alaskan Corporation
Integrity Insurance 
Iowa Mutual Insurance Company 
Liberty Mutual Insurance
The Main Street America Group
Markel Corporation 
MDOW Insurance Company
MetLife Auto & Home 
Midlands Management Corp
MMG Insurance 
The Motorists Insurance Group 
Mutual Benefits Group
The National Security Group 
Nationwide Insurance
North Star Mutual Insurance Company 
Ohio Mutual Insurance Group 
People's Trust Insurance Company
Rain and Hail Insurance Service 
Risk Innovations, LLC
Safeco Insurance 
Selective Insurance Company of America 
SFM Insurance Company
State Auto Insurance Companies 
Sterling Insurance Company
Union Mutual of Vermont 
Union Standard Insurance Group 
W.R. Berkley Corporation
Western National Insurance Group 
Westfield Insurance 
Wilson Mutual Insurance Company