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Jan 11
Trusted Choice® Lands on Primetime Television

As a member of the Big “I," you automatically get access to the national branding power of Trusted Choice®. How does this affect you and your agency directly? Leveraging national brand power alongside state and local efforts means consumers are more likely to recognize your business.

This year, Trusted Choice is being featured on primetime TV on CNBC Primetime's hit show “Billion Dollar Buyer," which premiered last week. Host Tilman Fertitta, hospitality mogul and owner of the Houston Rockets, emphasizes the importance of using an independent insurance agent in engaging, 30-second vignettes focused on scenarios many small business owners face:

With thousands of business owners tuning in through televised and digital platforms, the content partnership offers independent insurance agents new opportunities to leverage the Trusted Choice brand. Airing throughout business day and primetime windows, the insurance vignettes also appear in digital placements on CNBC-Make It properties and NBCU affiliate properties, such as Vox Media.

Tune in to “Billion Dollar Buyer" Wednesdays at 10 p.m. ET to catch the clips. For more information about the Trusted Choice sponsored content partnership, contact Demarcus Johnson.


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Alexandria VA 22314
​phone: 800.221.7917
fax: 703.683.7556

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