The Big “I" is committed to providing our members with a sustainable competitive advantage. One of the ways we accomplish this is by providing you with digital marketing and technology resources that every member agent can use.
The Trusted Choice® brand affiliated resources align your agency with one of the most respected brands in the industry. Use of the national independent agent co-brand enables you to distinguish you and your staff as true insurance professionals. In addition, the Big “I" provides a number of related tools and technologies that help you write more business.
One of the most powerful of these tools is TrustedChoice.com, the nation's leading consumer marketing platform that connects online insurance buyers to independent agents like you. For less than the cost of a business card-sized ad in the Yellow Pages, your agency will receive a premium listing on the largest and most beneficial directory of independent agents.
TrustedChoice.com now provides you with multiple Advantage options, all designed to enable you to define how large a geographic territory in which you want to market your agency and the specific types of business you want to write.
The three Advantage options include:
Advantage Essential: the entry point for increasing your visibility and building credibility. When consumers search for agencies that offer the coverages and services they want, they find your agency at the top of the list. As consumers learn more about your agency, they understand why you fit their needs best and reach out.
Advantage Professional: provides the more growth-oriented agency with a four-times larger marketing territory. More interestingly, Advantage Pro enables more proactive, sales-focused agencies to actually “claim" exclusive prospects that are having difficulty choosing an independent agent to work with.
Advantage Enterprise: a fully customizable marketing package that provides participating agents with the means to offer their services on a statewide, regional or even national basis. Enterprise was designed to enable agents with specialized niche programs to find, attract and write those accounts.
Each Advantage option also includes a complimentary membership to Agency Nation University, which provides DIY marketing expertise and tools to teach you the latest digital and social marketing techniques.
Big “I" members have always been leaders in their communities and in their industry. Actively participating in TrustedChoice.com at one of the Advantage levels provides your agency with more and better opportunities to write tomorrow's new business that will otherwise pass you by.
Now is the time to leverage one of the sustainable competitive advantages the Big “I" has developed exclusively for our members. Visit TrustedChoice.com today to select the Advantage package that fits your agency. To learn more about how the Advantage package provides your agency with a sustainable competitive advantage, request a demo.