An upcoming promotion, “Empowering Freelance Workers" in USA Today, will feature Trusted Choice® independent agents, driving small businesses to TrustedChoice.com to find a local agent.
Produced by futureofbusinessandtech.com, the print tabloid will hit newsstands Dec. 27 in seven metro markets, including Baltimore, Chicago, Houston, Los Angeles, New York City, Washington, D.C. and more. Trusted Choice agents will be featured on the back cover, with a corresponding editorial piece outlining the importance of insurance for small businesses.
The ad copy encourages the small business owner to think about the importance of protecting their business:
“Work Smarter - Protect Your Legacy. BECAUSE IT'S MORE THAN A BUSINESS, IT'S A LABOR OF LOVE.
We appreciate that you've built your success from the ground up and that each business decision needs to maximize your time and your money. When it comes to small business insurance, you need a solution that's all-purpose and dependable like you.
Trusted Choice® independent insurance agents offer powerful solutions customized to meet your needs. If a claim is necessary, our top priority is to ensure a business can continue to operate smoothly, reducing impact on your bottom line."
The campaign will also be delivered across the U.S. digitally through CNN, NBC News, Reuters and The Street, and via print at business-focused events including the National 8 Small Business Conference (Feb. 11-13, 2019 in Nashville), The Freelance Conference 2019 (dates TBD in various U.S. cities), the Writer's Digest Conference (August 2019 in New York City) and more.