| One of the best reasons for consumers to use a Trusted Choice® independent agent is working with an expert who understands a client's holistic needs. To help showcase this to customers, Trusted Choice launched a new customizable marketing campaign for members called “The Big Picture." “The Big Picture" shows customers that independent agents offer trusted advice for a wide range of needs for both commercial and personal lines customers. Assets are available for agents in your state to use for digital, print, social, video and radio. These ads can also be customized with an agency logo. Trusted Choice is also thrilled to offer “The Big Picture" in Spanish. For the first time, a customizable campaign is available for agents to use in their Spanish-speaking markets. These Spanish ads mirror the visual creative of the English version and are available in print, social and video. They can also be customized with an agency logo. Please direct all questions about the new ad campaign to Kelley Smith.
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