| Trusted Choice® is always looking for ways to showcase the multitude of reasons why consumers should do business with an independent agency. This year, Trusted Choice has introduced new marketing delivery tactics and refreshed content to continue to be the brand that represents all Big “I" independent agents. Directly from digital marketing, Trusted Choice received more than 60 million brand impressions with 50,000 clicks to Trustedchoice.com in 2022. This year, Trusted Choice also began leveraging influencer marketing, covering motorcycle, boat, business and home insurance. With influencer marketing on the rise, Trusted Choice capitalized on this trend to reach consumers. To date, this campaign has more than 10 million impressions, 781,199 engagements—defined as likes, comments and shares—and 8,906 clicks to Trustedchoice.com. Browse our influencer content today:
Trusted Choice also launched its brand new Trusted Choice Mascot, Indy. You can follow along on Indy's journey on social:
Questions? Contact Kelley Smith.
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