| Are you tired of all the insurance commercials focused on price? Are you annoyed by the claim that someone’s loss exposures can be quoted in 15 minutes or less? Are you drained from losing business to someone selling an inferior product while claiming they have the same coverage at a better value?
If so, register for the upcoming Big “I” Virtual University (VU) webinar Competing with Direct Sales and Captive Agency Insurers in Personal (and Commercial) Lines at 1 p.m. ET on Wednesday, March 25. While the webinar will primarily focus on personal lines where direct sales and captive agency companies dominate the marketplace, much of it will apply to both lines of business.
The three-hour webinar starts by focusing on how to get more from the carriers you represent, how the new sales distribution models in the marketplace impact your agency and how to best utilize your strengths and the resources available to better compete. Take away practical tips by learning about a framework for the value-added agency, which will demonstrate principles, procedures and practices that will enable you to operate more efficiently and effectively.
The webinar will wrap with examples of the independent agency advantage—detailing why you are strategically positioned to outsell the competition from the standpoint of markets, products, coverage adequacy and claims advocacy.
The webinar will feature:
- Mark Fine,an experienced trainer and consultant with 27 years in the insurance industry with three different carriers and past president of the Society of Insurance Trainers and Educators, a national organization with members from all corners of the insurance industry
- Jamie Deapo, assistant vice president of membership & member programs at the Independent Insurance Agents & Brokers of New York
- Ed Higgins, a New York-based agent who has been highly successful in competing with direct and captive markets
- Bill Wilson, VU director and insurance coverage expert
Don’t miss this opportunity to learn how to combat price-based insurance advice. Learn more and register online. Please send any questions to VU staff. |