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Sep 24
Have a Love-Hate Relationship with Life Insurance?

You’re not alone.  


September is Life Insurance Awareness Month, and the Big “I” wants to celebrate by bringing attention to you and your agency’s relationship with life insurance—showing how you can provide clients with access to top life carriers, competitive prices and, ultimately, financial security.

According to the 2015 Insurance Barometer Study, 30% of Americans believe they need more life insurance, but 54% struggle to prioritize the coverage as other financial obligations often come first. Survey respondents cited cost as the leading factor preventing the purchase of life insurance, but 80% misjudge the price. 


As an agent, your commitment is to your clients. You should educate them on the affordability of term life insurance and prevent any perceived complexities about the application process in order to serve them well.

Term life insurance is often the most affordable and easiest to obtain. Luckily, the relationship between the Big “I” and Crump Life Insurance Services can help you dip your toes into the life insurance pool or even add on to existing life carrier relationships. It is entirely up to you as to how much or how little you choose to utilize the resources available at Crump. The company’s term life application can simply involve asking your clients a few basic questions—no need to get personal; let the Crump service team do that for you.

Crump’s online transaction center, InsureNOW, is designed to accelerate your insurance business processing. With multiple solutions, ease of use and an excellent quoting function, this electronic platform has the tools you need to streamline insurance processing, enabling agents to check case status information, get appointed and submit applications.


Crump Life Insurance Services gives Big “I” members access to more than 200 carriers, a state-of-the-art website, live personal assistance and a vast array of educational tools and resources. Various “Learn and Earn” webinars are available on many topics, including life, long-term disability, long-term care, annuities and more.  


For more information, visit Crump Life Insurance Services online. If you’re ready to get started, head to the offline product page in Big “I” Markets. Contact Christine Muñoz with any questions.


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​127 South Peyton Street
Alexandria VA 22314
​phone: 800.221.7917
fax: 703.683.7556

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