We live in a complicated world, where “legal” doesn’t necessarily mean “ethical”—and doing the “right thing” for a client could leave an agency open to legal scrutiny or E&O ramifications.
March is National Ethics Awareness Month, which means there’s no better time to have a conversation about how to handle sticky situations, clarify expectations and strengthen the ethical culture of your agency. And the Big “I” Virtual University (VU) can help.
A VU keyword search of the word “ethics” yields articles that can help you start the conversation at your agency. Check it out:
Protecting your agency’s integrity and public trust is fundamental. March will come and go, but reinforcing a code of business ethics should remain an ongoing priority.