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2018 Best Practices Study Update

Since 1993, IIABA and Reagan Consulting have partnered to produce the Best Practices Study, a comprehensive examination of the top performing agencies across the country. The study compiles benchmarking data on the key metrics of agency performance and value including revenue growth and profitability, financial stability, expense management, and sales and operations productivity.


Celebrating 25 Years of Excellence

Do you want to know what the best agencies are doing to achieve superior results? Use the benchmarks to create your agency's performance dashboard. The 2018 Best Practices Study Update offers the latest financial and benchmarking figures and can be used in conjunction with the 2016 report.


What's Included in the Study

  • Introduction & Overview
  • Brokerage Industry Perspectives
  • Executive Summary
  • Cross Category Comparision
    • Agency Specialization & Speciality Revenues %
    • Staffing Information
    • Revenue Growth
    • Sales Velocity
    • Expenses
    • Profitability
    • Rule of 20
  • Glossary of Terms Used
  • Analysis of Agencies 
    • Under $1.25M in revenue
    • Between $1.25M and $2.5M in revenue
    • Between $2.5M and $5.0M in revenue
    • Between $5.0M and $10.0M in revenue
    • Between $10.0M and $25.0M in revenue
    • Over $25.0M in revenue

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