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Customer Care in the Technology Age - Part 2

In Part 1 of this article, I began to tell you about some of the ways to deliver customer caring in this age of technology. I put forth my opinion that technology, used well, broadens our ability to get closer, stay closer and build loyalty with customers. It gives us the opportunity to build a bridge of knowledge and understanding. But, when we use it poorly it can build walls that push our customers right into the arms of our competitors.

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