No, CARRE is not a typo...it is an acronym for five attributes that any business must foster to retain customers. Several years ago I read a book entitled, "How To Win Customers and Keep Them For Life," by Michael LeBoeuf. He stated that, by providing these five attributes, you could keep customers coming back for life. If your agency will adopt this program of Customer CARRE, I know that you will find that you will Win Customers, and Keep Them For Life.
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