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Who Made Price the Problem? We Did!

Price is always a part of the final equation in selling, but the real reason people choose one supplier over another is almost never price, nor does it have anything to do with your product lines or core services. To learn what you can do to overcome the price dilemma (and learn about the problems of the "Show Up and Throw Up" school of selling and the "Stump the Chump" method of closing a sale, keep reading...

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Alexandria VA 22314
​phone: 800.221.7917
fax: 703.683.7556
email: info@iiaba.net

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