Marketing Personal Lines to Employees Using Workers Compensation Information
Your agency has rosters of employees that are submitted to you annually in order to write the business's workers compensation coverage. Your sales department would like to use these lists to send marketing letters/brochures to employees to solicit their personal lines accounts. Is this a violation of privacy laws or is it otherwise a good or bad idea?
Big ‘I” members must be logged in to view all the content on this page.