Do you know the 11 mistakes most producers make? Do you understand the art of the probe? Are you familiar with the concept of consultative selling? Do you sell by building value rather than cutting price? Do you know how to make FIFTY (or more) sales calls in one day? Do you know the most effective way to ask for (and get) referrals? Do you understand needs-based selling? This single area of the VU research library can turn your new or low performing producers into sales powerhouses.