Growing Your Agency by Adding New Clients
How do you get new clients? If you are like most independent agents, most of your clients come to you by word-of-mouth from other clients. These clients are invaluable because…
Marketing
International Institute Presents Big “I” Virtual University Leader with Prestigious Award in London
ALEXANDRIA, Virginia, May 10, 2017—Christopher “Chris” J. Boggs, CPCU, ARM, ALCM, LPCS, AAI, APA, CWCA, CRIS, AINS, Independent Insurance Agents & Brokers of America Virtual University director, receives the Institute…
The Holy Grail
For as long as I have been in the insurance business agents have sought ways to promote themselves to their marketplace to get people to know them. The agents believe…
Insurance Agent Mobile Application Joins Agents Council for Technology
ALEXANDRIA, Virginia, March 9, 2017—Insurance Agent Mobile Application is the newest company partner of the Independent Insurance Agents & Brokers of America’s Agents Council for Technology (ACT).
Why Customers Buy from Independent Agents
Have you ever wondered why customers buy from independent agents? According to research, the two main reasons are claims management and remarketing.
Big “I” Responds to Google Compare Closure
ALEXANDRIA, Virginia, Feb. 23, 2016— The Independent Insurance Agents & Brokers of America (IIABA or the Big “I”) today issued the following statement from Robert Rusbuldt, Big “I” president and…
Why Agency Producers Will Become Obsolete in 2017
The internet and online insurance buying are incredible. Early in 2017, agency producers will become obsolete. Shortly thereafter, agencies themselves will become obsolete. This will happen because three progressions will…
What Happens to the Public When Consumers Buy Cheap Auto Policies
Like statutory minimum limits standards, should states consider minimum coverage standards to protect the general public? Isn’t this the primary responsibility of regulators? How are they serving consumers if they…
The Inevitable Destination of Price-Focused Direct Insurance Sales
Many of the so-called experts claim that agents cannot compete with the direct insurance marketing channel because of, in the case of online quoting and sales, the inherent efficiency of…
Demographics and Diversity Expert to Address Big “I”
WASHINGTON, D.C., April 16, 2015—The Independent Insurance Agents & Brokers of America (IIABA or the Big “I”) today announced that Paul Taylor will address the association’s Diversity Task Force and…
