Keeping a Human in the Loop Remains Crucial to Insurance Buyers As They Accept AI Tools
New Big “I” survey finds consumers embrace AI-powered service but still want the expertise and guidance of a dedicated human insurance agent.
New Big “I” survey finds consumers embrace AI-powered service but still want the expertise and guidance of a dedicated human insurance agent.
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New Big “I” survey highlights why regular policy reviews help consumers balance cost and coverage.
Wednesday, December 17, 2025 | 1 P.M. ET
As insurance lawsuits hit record levels, a new survey from the Independent Insurance Agents & Brokers of America (the Big “I”) reveals growing concern that excessive and abusive litigation is…
As insurance lawsuits hit record levels, a new survey from the Independent Insurance Agents & Brokers of America (the Big “I”) reveals growing concern that excessive and abusive litigation is…
New toolkit helps independent insurance agents educate clients, explain rising costs and advocate for reforms.
You’re on your way to becoming an independent insurance agent. But first, you must get a license. Fortunately, the Big “I” can help you get your insurance license.
Only one brand unites approximately 25,000 independent agency locations uniting independent agents and brokers under one brand. Supporting Trusted Choice means investing in a robust and prosperous future for the…