Is Insurance Knowledge Important?

What does an agency sell? One might say an agency sells price. Fair enough. But what are they selling for price? An insurance policy? Any policy? Is whether or not…

light bulb symbolizing the human brain with ideas.

13 Steps to Keeping both Internal and External Customers Happy through Effective Communication

Most problems and complaints both outside and inside your company arise from poor communication. Poor communication most often results from either miscommunication or a lack of communication. This article identifies…

Think big. Inspiration, innovative technology, goal and success concepts. Biggest modern idea lightbulb icon on top of bulbs symbol on smaller wooden cube blocks stack isolated on white background.

Six Strategies to Compete in Business

Can your little agency compete with the “big boys,” the direct sales organizations that have billion dollar advertising budgets? Yes! In this article, customer service expert Shep Hyken gives you…

Business strategy with growth success process for for Leadership and teamwork concept. The action plan, business target icon on wooden cube blocks stack on white background, vertical style.

Strong Teams, Bigger Sales

Because clients’ needs have become increasingly complex, most salespeople recognize that to meet those needs a team effort is required. Being able to gain access to team members, preparing with…

Business growth concept. Financial report with graphs and arrow.

December Thank Yous

If you like feeling appreciated by your clients, if you want to strengthen relationships, and if you want to win more business, start making thank-you calls today. Here are some…

Asking the Tough Questions

The best salespeople know their clients. They know more about clients than their competitors know. They know how to ask questions that go beyond product needs. They know how to…

Marketing at Trade Shows

If you target a particular industry, a prime marketing vehicle could be a trade show within that industry. Trade show attendance and participation have been declining in recent years…fewer attendees…

Team Calls…Who’s on First?

Team call situations are ripe for confusion and frustration unless the team members agree on a clear call plan. Team calling demands a much more specific definition of roles. To…