VU Resources

14 Tips for Calming Upset Customers

Upset customers can be unnerving. But with the right attitude and techniques, many of these people can be turned into satisfied, loyal customers. It’s not always easy, but it’s worth…

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How to Change a Dissatisfied Customer Into an Angry One

Often customers come to you with an annoyance or irritation. Depending upon how you and your staff interact with them, you can either de-escalate their ire, or you can send…

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Understanding Your Corporate Culture

In this excerpt from his book “Creating Customer Connections: How To Make Customer Service A Profit Center For Your Company,” Jack Burke identifies the critical aspects of establishing a corporate…

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Creating the Nexus

Good customer service is not enough! Customer satisfactionis not enough! Success in business requires an integratedmarketing and communication approach that will result inthe cultivation of nexus. This article explains the…

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Product vs. Service

In this excerpt from his book “Creating Customer Connections: How To Make Customer Service A Profit Center For Your Company,” Jack Burke points out that, while many agents pride themselves…

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Selective Claims Service?

Relationship marketing includes caring that your client’s claim is handled properly — and that the “other party” is properly taken care of as well. You aren’t the insurance company, you…

An Underwriter Story

Does your agency provide good service? Do your companies provide good service? How do you know? One way of finding out is to put yourself in your customer’s place. You…

Getting Rid of Abusive Customers

One of the nice things about being a business owner is that, if a client is abusive and undesirable, you can usually send them packing. There is no legal mandate…

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CSR Job Titles

For eons (it seems), the persons directly servicing clients in the agency have been referred to as “Customer Service Representatives” (CSRs), or sometimes “Customer Service Agents (CSAs). Based on feedback…

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