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Articles
Experian Marketing Services –African American Shopper Analysis
Niche Opportunities for Market Share Growth Among African-Americans
Powerful. Growing. Influential. The African-American Consumer
Connecting Through Culture: African-Americans Favor Diverse Advertising
Why Marketers Must Stop Ignoring Black Consumers
Reaching Out to the African American Market
Why 2015 Was a ‘Tipping Point’ for Black Consumers
African-American Consumers: Cultural Influencers
Engage Black Consumers
How to Engage African American Consumers Using Social Media
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