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Generation Y Resources

Developed for the Big "I" in conjunction with McDonald Marketing

Millennialmarketing.com
Online resource for effectively marketing to Gen Y/Millenial generation.

Read the blog of Gen Y expert Chelsea Krost, often named “the voice of her generation”.

Millennialbranding.com/category/blog
The blog for Millenial Branding, a company specializing in research related Millenials.

TheNextGreatGeneration.com
Targeted at Gen Y journalists and bloggers.

This is the blog of Lindsey Pollak, Gen Y career expert. This is a good place to see what your Gen Y employees care about.