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Dec 08
Lean on the Best: Webinars, Study and More from Best Practices

As part of the annual Best Practices for Agency Operations webinar series, RD Advisory Group presented a 20-minute webinar, Cash Flow: Is It Killing Your Agency?, that is now available on-demand.

The free webinar notes that while profitability and growth are very important, agencies can’t forget the balance sheet. Being on the road to Best Practices levels of performance means knowing your numbers. To truly know your numbers, an agency must know how much working capital their agency truly has, including enough cash to sustain the agency’s operations.

All previously presented Best Practices for Agency Operations webinars are available online. Topics include how to use and apply metrics, perpetuation, recruiting, technology and more. Please feel free to share the webinar series availability and link through your communication channels.

The latest in Best Practices includes:

  • "Best Practices Secrets Revealed," a video in which Ross Johnson, Council for Best Practices chair, explains his strategy for growth and how Best Practices formulas can be used to calculate an agency’s sales velocity. Incorporate this video into your next Best Practices communication, social post, video library or web page.
  • Recognition of the 264 Best Practices agencies across 45 states and the top performers in each of the revenue categories. Reach out and offer a congratulations to your Best Practices appointed agencies. Kudos and recognition is a great outreach opportunity and moment to reinforce your support and investment in the success of their business through your partnership.
  • The 2020 Best Practices Study Update with a special featured area that offers insight on how to recover from the COVID-19 impact and lessons that can be applied from the prior 2008-2009 market issues to now. Please feel free to share news of the new release internally and externally.
  • An updated Guide to Producer Contracts, which offers definitions of terms and conditions, worksheets, sample documents and web resources to help agencies with a critical element of hiring, along with five sample contracts. Feel free to share news of the new release internally and externally. Help with producer contracts is a top asked-for resource at the Big “I.”

The Council for Best Practices is charged with providing leadership and tools for continuous quality improvement in independent agencies’ company operations and relationships in order to exceed customer expectations, enhance agency value and strengthen agency-company market share.

No in-person meeting will take place in January 2021; however, participants will convene virtually with an update and small working groups in March 2021, dates pending. Further information will be communicated direct to the Council for Best Practices participants.

To learn how your company can participate on the Council for Best Practices or for other Best Practices questions, contact Jennifer Becker, director of education programs.

Questions about Best Practices and the webinars series can be sent to Best Practices staff.


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