Blueprint to an Improved Online Presence
Progressive provides this educational resource to agencies through a series of how-to "Pro Tips" videos
The resource consists of a suite of online marketing educational tools to help agents create a more strategic and more effective online presence, support their agency website, improve local search visibility, and establish a social media presence.
The new, interactive Blueprint to An Improved Online Presence – focused on the three major areas of Local Search, agency websites and social media – provides a YouTube curriculum of short “Pro Tips” videos detailing straightforward tactics agencies can use to improve their online presence. Matt Marko hosts the videos and he has a great ability to boil down each tactic into an easy to understand series of action steps. The introductory Pro Tips playlist is a great place for agencies to start, as it will help agencies prioritize online opportunities.
The Big “I” national Young Agents Committee and Progressive are hosting a webinar on December 6th at 1:00 p.m. EST to which all are invited to review the Blueprint and discuss top online marketing opportunities for agents. Matt Marko, Progressive marketing process manager for agent marketing, and Marty Agather, vice president sales for Project CAP, will present the live webinar, “A Strategic Approach to Enhancing Your Agency’s Online Presence,” to provide you with further insight into this new marketing suite, review this simple three-strategy model for enhancing online presence, and answer live questions.